Google Analytics 4 News, Updates, Articles
Starting September 20203, GA4 is making changes to their attribution models. The first-click, linear, time-decay, and position-based attribution models will be removed from the attribution reports, property-level reporting-model setting, and Admin API. Cross-channel data-driven attribution, cross-channel...
Craig Sullivan, a prominent authority in the Web Analytics, UX and Experimentation field, shared a screenshot from one of his Google Analytics 4 (GA4) accounts. He wrote in his LinkedIn message: “Now that’s interesting....
Google Analytics has increased the number of Properties allowed in an account from the previous default value of 100 to 2000 (learn more). This change will allow for more flexibility in organizing properties and...
There are two ways to exclude internal traffic from Google Analytics Using IP address or range of IP addresses Using a custom variable and cookie when internal IP addresses are dynamic or not-known To...
AddThis is social share widget that allows your visitors to easily share your content with others via email, social networks etc. Add this has it’s own analytics that allows you to see what social...
What is Real Time Analytics Real time Anaytics in Google Analytics provides you a view of what is currently going on your site. Current version of Google Analytics has 3 set of reports that...
Outbound links can be tracked as Events in Google Analytics Event tracking requires Calling trackEvent function trackEvent function can take up to 5 parameters, of those 2 are required What are those parameters for...
Google Analytics has a build in filter that allows you to traffic from an IP address. It works fine when you have a static IP but when the IP is dynamic is does not...
A common misconception is that Google Analytics or any other JavaScript-based Web Analytics solution filters out Spiders and Bots automatically. This was true till few years ago because most of the spiders and bots...
